EveryMundo's FareWire API integrates recent-time prices into Movable Ink email campaigns. By including recent-time pricing data and flight information in emails, companies can improve user acquisition, engagement and create more targeted campaigns. User experience improves when the price advertised in the email is available when the user clicks through to the company's website. This integration ensures that the price visible upon opening the email is the accurate low price at that time and will update to reflect any price changes.
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