Inkredible Inspiration: Year-in-Review Campaigns

A Data-Centric Approach to Communicating Customer Value

Personalized year-in-review campaigns allow brands to reinforce their value with consumers through purpose-built data visualization. With retention a major focus for 2021 and beyond, 1:1 emails that communicate the partnership between brand and consumer will be a major focus for most marketing teams.

In this lookbook, we highlight how brands used their year-in-review campaigns to create meaningful connections with customers after a trying year. Marketers were able to create visual representations of the brand/consumer relationship to drive customer loyalty and start the new year on a strong note. Fill out the form to get the lookbook now!